Persuasive Copywriting- Using Psychology to Influence, Engage and Sell

Persuasive Copywriting: Using Psychology to Influence, Engage and Sell – Value $61.95

Using psychology, emotion, and a pinch of neuroscience, Andy Maslen, an experienced copywriter and marketer, presents 25 psychological techniques, 110 words and phrases that trigger emotions, over 10 real-world case studies, and 75 practical exercises to help practitioners and students who have already mastered the basics, write enjoyable, compelling copy which stands out in today’s cluttered marketplace.

Details
Screen Shot 2018-08-24 at 9.03.36 PM

Jake Hoffberg – Short Form Financial Copywriting Program – Value $200

YES! I’m Ready to Get My First Client In The Ultra-Lucrative Financial Niche And Start Earning $100k+ A Year As A Freelance Financial Copywriter!

I’m totally onboard with Jake’s “easy” client getting strategy that involves approaching the top financial publishers with new ideas and pre-written short form copy. It makes complete sense to me why this strategy works so well.

I understand that earning a 6-figure income as a financial writer IS going to require hard work, but I can see a clear path to success by starting with short form copy formats… like PPC, Space Ads, Lift Letters, and Advertorials.

Details
Screen Shot 2018-08-30 at 9.50.02 AM

Shonda Rhimes – Teaches Writing for Television

Make Great Television
When Shonda Rhimes pitched Grey’s Anatomy she got so nervous she had to start over. Twice. Since then, she has created and produced TV’s biggest hits. In her class, Shonda teaches you how to create compelling characters, write a pilot, pitch your idea, and stand out in the writers’ room. You’ll also get original pilot scripts, pitch notes, and series bibles from her shows. Welcome to Shondaland.

Details
Screen Shot 2018-08-30 at 9.15.23 AM

R.L. Stine – Teaches Writing for Young Audiences

Take the fear out of writing
Award-winning novelist R.L. Stine wrote jokes and funny stories for 20 years before he switched gears and became a horror-writing legend. Since then, the author of the Goosebumps and Fear Street series has sold more than 400 million copies. In his first-ever online class, Bob takes the fear out of fiction writing. Whether you’re a beginner or a pro, you’ll learn new ways to conquer writer’s block, develop plots, and build nail-biting suspense that will thrill young readers.

Details
Screen Shot 2018-08-29 at 11.07.11 PM

Malcolm Gladwell – Teaches Writing

Transform the ordinary
Ketchup. Crime. Quarterbacks. Thanks to Malcolm Gladwell, these ordinary subjects have helped millions of readers devour complex ideas like behavioral economics and performance prediction. Now, the renowned storyteller and best-selling author of Blink and The Tipping Point is teaching his craft online for the first time. Write stories that captivate by learning how Malcolm researches topics, crafts characters, and distills big ideas into simple, powerful narratives.

Details