There’s one thing I can guarantee will solve your problems:The ability to recognize — and write — good copy.If you can write a great sales message, you’re set for life.You possess one of the most valuable skills on the planet — whether you’re freelancing or writing for yourself.For more than a decade I’ve trained some of the world’s best copywriters — people who have gone on to generate more than $100mm each with their copy — and I can tell you confidently that learning to write six and seven figure sales letters is actually really easy.I know that sounds ridiculous.But it’s true for one simple reason:Because good copy is extremely formulaic.In fact, some of the most successful letters ever written are some of the most “boring”. The reason they work so well is they just follow the same simple persuasion formulas.If you “hard-wire” those same persuasive fundamentals into your head so they’re as natural to you as speaking, you can do the same.Now, I obviously can’t promise you any results…But yes, it’s that easy. I’ve seen it work again and again.And here’s how I’ve helped others do it:

90 days isn’t that much time, right?And you only need one hour per day – as long as you do exactly what I recommend.But despite all that, it’s amazing to me how many people still can’t dedicate themselves to this.This isn’t something you do only when you “feel” like it and still expect results. In order to hard-wire the “language” of six and seven figure copy into your head, you need to repeat the process every day.But… seriously. 1 hour a day. 90 days.Put it on the calendar and stick to it.It’s not too much to ask.Especially to build a skill with such a massive, life-changing return.

A common mistake I see struggling copywriters make is assuming they already know all the fundamentals.But if you’re not currently able to confidently sit down and write letters that are home-run hits…Or at least do it consistently…You might not know quite as much as you think.That’s a bit of tough love, but it’s true.In order to be successful with this method, you need to start from scratch. Forget everything you know now about copy and build your knowledge base up from the beginning.Become fluent in the fundamentals from ground zero.So how do you do that?

You might have heard the advice before to hand-write proven copy, and I remember I thought it was just a joke when I first heard it — “yeah right, no one actually does that.”But… yeah, they actually do do that.I’ve never seen anything develop six and seven figure copywriters faster.And I’ve been doing this for more than a decade.The reason it works is simple: when you’re simultaneously studying copy fundamentals, hand-writing forces you to slow down and actually hard-wire how to use those fundamentals in the real world.Instead of just reading and immediately forgetting, you’re actively programming muscle memory associated with those lessons into your head.It’s reinforcement.So when you sit down to write your own copy…It just comes out naturally.Like a second language.And generally one hour per lesson is all you need.Repeat it for 90 days and, in the most direct way possible, your brain begins thinking in winning copy.

When I say I’ve trained some of the best copywriters in the world (and I’ve trained a lot of them), that was the formula:

1. 1.
   Read a short lesson on a specific copy fundamental.
2. 2.
   Spend fifteen minutes, up to one hour, handwriting a single piece of proven copy that uses that fundamental to hard-wire it.
3. 3.
   Repeat for 90 days.

If you’re driven and actually do the work — well, I obviously can’t guarantee you any results.But I’ve seen it produce miracles.Again, and again, and again.

Actually it matters now more than ever.AI isn’t guaranteed to give you great copy — in fact its copy sucks more often than not.The current state of AI is that it’s great at replacing $5/hr article writing, and it is a huge help when developing “short” copy.But the key word is help.It’s not a complete solution.And when it comes to writing persuasive, long-form copy that pulls in six… seven… and eight figures? It’s not even close. That’s still a job strictly for humans.And because it can only be done by humans, it’s still worth a lot of money — whether you’re writing for other people, or for yourself.

And if you can spare 90 days… and just one hour per day on each of those days…I want to help you.Maybe you’re a business owner.Maybe you’re a struggling freelancer.Maybe you’re just getting started.Either way, I have exactly what you need.