Learn How to Buy Your First Small Business
Join 500+ students outsmarting startup hustle culture. Get the tools & network you need to find and close a small business acquisition.
If you are here, you probably already know that.
Startups fail 90% of the time.
And if they survive they rarely reach $1 million in sales and even more rarely $100k+ in profit for the entrepreneur.
I know because I’ve been there. Dozens of times.
Wandering in the wilderness with a new startup. Trying to find the elusive product-market fit.
You work really hard just to find a few customers. Way harder than anyone ever should.
What if you could skip the broke wandering in the wilderness phase?
And instead, make real money on day one.
This is what I am here to teach you. How to be an entrepreneur through acquisition.
Buying a small business may seem scary, but it doesn’t have to be.
I’ll share all I’ve learned during these last 10+ years buying and building businesses.
This comprehensive step-by-step course will teach you how to buy your first small business and save you from some of that time and frustration.
I have an MBA from the University of Chicago, but realistically I figured most of this out by trial and error.
I wasn’t handed anything and you won’t need to be either.
This is the path that no one ever tells you about. Not your boss. Not your teachers. Not your parents.
Getting Started
Why Buy then Build
Setting Up a Legal Entity (US)
Choosing Your Niche
Q&A: Do I Search Solo or With a Partner?
Q&A: Do I Need a Technical Co-Founder?
Q&A: Uneven Capital Contributions with a Partner
Sourcing
Sourcing Overview
Dealflow Sources – List of Marketplaces, Brokers, etc.
Proprietary Sourcing: List Building & Emailing Guide
Outbound Email Scripts
Paying Finder’s Fees
Building Outbound Target List Example Live
Building Outbound Target List Notes
Outbound Acquisition Targets Template
How to Find a Local Business to Buy
Live Sourcing Session + Q&A
Diligence
Qualitative Diligence
Qualitative Deal Analysis Template
Financial / Quantitative Diligence
Financial Terms to Know
Financial Model Template (Quantitative Deal Analysis)
Due Diligence Questions
Legal Templates – NDA, LOI, APA, etc.
Diligence Checklist (Asset Sale)
Diligence Checklist (Equity Sale)
Due Diligence Q&A
Good Reasons for Selling
Green & Red Flags in a Deal
Live Deal Analysis & Growth Planning
Q&A: How Do I Protect Myself Against Fraud?
Valuation & Negotiation
Negotiation Walkthrough
Negotiation Flowchart
Valuing a Business
How to Value a Software Business
Revenue vs Profit Multiples
Valuation by Company Size
Managing Seller Expectations
Negotiation & Deal Structure Q&A
Deal Breakdown: Ottomatik
Deal Breakdown: Scout
Margin of Safety
SaaS at a Low Price
Q&A: Seller Wants a Crazy High Price. How to Talk Them Down?
Q&A: Should I Renegotiate After Learning Something in Diligence?
Q&A: How Do You Value a Business With No Revenue?
Q&A: How Do You Factor Technical Debt Into Your Valuation?
Q&A: How Do I Buy a Cash-Heavy Business?
Q&A: Should I Make a Deposit for the LOI?
Q&A: Should I Personally Guarantee a Seller Note?
Financing & Closing
Structuring a Deal
Structuring a Deal with Outside Investors
How to Find Investors
Building a Track Record
Real Sample PE Deal Structures
Transfer Worksheet Template Walkthrough
Asset & Login Transfer Template
Closing Mechanics & Escrow
General Transition Guide
How to Get a SBA Loan
How to Get Non-Dilutive Acquisition Financing (Guest Lecture)
SBA Loan for SaaS
Asset Purchase vs Equity Purchase
Planning to Exit
Financial Modeling for an Acquisition Deal (Guest Lecture)
Growth
Hiring & Managing Developers / Product Team
Hiring SEO Writers
SEO Writer Sample Job Description & Form
Constellation Software – Largest SaaS HoldCo
Minimizing Taxes on Exit
Structuring a Holding Company
Finding Your Competitive Advantage
Q&A: Should All Companies Be Separate or Together?
Q&A: Berkshire Inspired Private Equity Models
Partner Deals & Discounts
Supercharge Your Growth
Thank You & Community
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