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Start, scale, and monetise a 5-figure subscriber newsletter
(without leaving your day job).

Join hundreds of other Newsletter Operators accelerating and monetising your Newsletter growth. Access everything I’ve used to grow two Newsletters to 50k+ subscribers in 18 months while working full-time.

Newsletter Mastery Is Perfect For

Beginner Newsletter Operators with no newsletter

Have you wanted to start a newsletter, but aren’t sure the first step to take?
Are you overwhelmed with the number of different platforms, topics, and strategies out there for starting a newsletter?
Use the most efficient and risk-free way for serious beginners to become successful newsletter operators.

Intermediate Newsletter Operators with up to 10,000 subscribers

Have you started a newsletter, but now feel stuck?
Are you gaining the traction you could be gaining?
‍Learn the methods that that took me to 50,000 subscribers on two separate newsletters, and beyond.

Advanced Newsletter Operators with 10,000+ subscribers who want to accelerate

Are you running your growth efficiently?
Are you selling out sponsorships and monetising effectively?
Get a behind the scenes look at how two 50k subscriber newsletters have been scaled, operated, and monetised. You’ll get advanced tactics, playbooks, and templates to apply directly in your business.

What’s in the course?

Here’s what’s in the course curriculum:

The Core Newsletter Mastery Curriculum — 3+ hours of material delivering everything I’ve learned in scaling 2 newsletters to 60,000 and 50,000 subscribers (and 5-figures in monthly revenue), including starting, growing, and monetising your newsletter.

Special Guest Module 1 (Matt McGarry): Paid Ads — Matt has driven over 5M subscribers with paid ads for The Hustle, Milk Road, Chartr, Codie Sanchez, Sahil Bloom, Wondermind, Bankless, and 20+ more. Included here is 1-hour of video & text content giving you everything you need to run your own paid ads.

Special Guest Module 2 (Demand Curve): Email Deliverability — Demand Curve are one of the leading Growth Marketing Agency’s in the world having worked with organisations including Tumblr, Microsoft, Clearbit, Segment, Framer, and more. Included here is their essential deliverability advice for email Newsletters.

The Newsletter Mastery Bonus Template & Guides — 17+ bonus templates covering everything from finding your niche, creating brand assets, choosing your tech stack, optimising conversion, growing your newsletter, reaching out to sponsors, and more.

Lifetime Access To All The Course Material — As the Newsletter Universe evolves, so will the strategies and tactics required to succeed. The course will be periodically updated to account for this and you’ll have access forever.

The Sovereign Creator Primer — You’ll get access to core modules of my audience growth course to help you scale your audience quickly and add to your newsletter subscriber growth.

The Master Delegator Primer — You’ll get access to core modules of my virtual assistant course to help you find, hire, onboard, and manage a virtual assistant and get time back in your day while scaling your newsletter.

Exclusive Bonuses — Keep scrolling, there’s some extra goodness below—I think you’ll like them.

Here’s what’s in the course curriculum:

Module 1: Introduction

Course Goals
My Journey
How To Take The Course
Why Build A Newsletter
Key Newsletter Terminology

Module 2: The Setup & Foundations

How To Choose Your Newsletter Niche
How To Choose A Type Of Newsletter (Content/Voice/Format)
How To Brand And Name Your Newsletter
How To Choose Your Technology Stack
How To Build A Landing Page
How To Build A Lead Magnet
How To Design Your Newsletter
How To Choose Your Sending Frequency
How To Determine Your Ideal Sending Time (Day/Time)

Module 3: Growth

My Story With Faster Than Normal And The Intelligence Age
Good Growth And Bad Growth
Evaluating Growth Channels
Organic Growth Channels
Paid Growth Channels (With Special Guest, Matt Mcgarry)
Word Of Mouth

Module 4: Engagement

What An Engaged List Is And Why It Matters
The Core Engagement Metrics
Deliverability Essentials (With Special Guest, Demand Curve)
How To Improve Engagement

Module 5: Monetisation

When To Monetise
The 17 Ways To Monetise (Including Affiliates, Job Boards, Digital Products, Events, Investment Funds, Saas, & More)
Tracking Profitability (Unit Economics And Net Profit)

Module 6: Sponsorships

When To Start Finding Sponsors
How To Build A Sponsor Kit
How To Find Sponsors
How To Contact Sponsors
How To Work With Sponsors
Managing Sponsorship Bookings And Calendar
How To Price Ads
How To Write & Design Ads

Module 7: Paid Newsletters

When To Go Paid
Benefits And Challenges Of A Paid Newsletter
Examples Of Paid Newsletters
How To Get Free Subscribers To Sign-Up

Module 8: Templates & Guides (17 resources)

The Newsletter Mastery Niche Finder (Notion)
The Newsletter Mastery Brand Assets (Notion)
The Newsletter Mastery Technology Stack (Notion)
The Newsletter Mastery Landing Page Checklist (Notion)
The Newsletter Mastery Design Checklist (Notion template)
The Newsletter Mastery Growth Channels Database (Notion)
The Newsletter Mastery Deliverability Checklist (Notion)
The Newsletter Mastery Engagement Checklist (Notion)
The Newsletter Mastery Monetisation Methods Database (Notion)
The Newsletter Mastery Ad Pricing Universe (Excel)
The Newsletter Mastery Ad Pricing Calculator (Excel)
The Newsletter Mastery Sponsor Engagement Email Series (Notion)
The Newsletter Mastery Demographic Survey Template (Excel)
The Newsletter Mastery Media Kit Template (Notion)
The Newsletter Mastery Ad Revenue Calculator (Excel)
The Newsletter Mastery Profitability Model (Excel)
The Newsletter Mastery Unit Economics for Subscriber Acquisition Model (CAC/LTV) (Excel)

Sales Page | Files Size: 356MB

Members Exclusive: Only active IMwarriorTools members can participate to access this course. Please login your account to see payment links.

This GB Course are products that we acquire at extra cost. It’s our way of bringing you brand new cutting-edge course at a massive reduction in price to you. Each member who is interested in accessing download links immediately will need to pay small amount to access the course. All active members will have access to the course 120 Days from the day it posted.